ANYONE who wants to live the life of Edina Monsoon has been invited to brush up their PR skills.
Jennifer Saunders' character in the sitcom Absolutely Fabulous pictured may have lived a life of champagne parties and canaps, but a new course being introduced by Cirencester College wants to teach small businesses what they can get out of well-managed public relations.
The two-day course is on Friday, 5 and Saturday, November 6, and will go into how to spot a media opportunity, write a press release, put in a follow up call without causing annoyance, and run a PR event. A course spokesman said: "Small businesses need a different, more focused approach, which is what the PR Masterclass aims to teach. Learning how to bring your good news to the attention of the right media will allow you to leapfrog your competitors."
To find out more call the college on 01285 640994.
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