Wiltshire town pushes to fly Pride flag after rule break

A large Progress Pride Flag flies on a flagpole in Taylor Square, Oxford Street, Darlinghurst, Sydney.  This image was taken on a sunny and windy afternoon on 5 April 2025. <i>(Image: Getty Images)</i>
A large Progress Pride Flag flies on a flagpole in Taylor Square, Oxford Street, Darlinghurst, Sydney. This image was taken on a sunny and windy afternoon on 5 April 2025. (Image: Getty Images)
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A Wiltshire town has applied for permission to fly a Pride flag for a month in its town centre, after illegally flying it in 2025.

The 2.3-metre (7.5 ft) Progress Pride flag would be flown throughout June in Royal Wootton Bassett High Street, on the flagpole outside the town's banking hub.

Royal Wootton Bassett Town Council has applied to Wiltshire Council for advertising consent to fly the flag between June 1 and 30 - Pride month.

The application follows a warning from Wiltshire Council planning officials in the summer of 2025 that the flag requires planning permission.

While councils are permitted to fly the Pride flag - along with international, national, Commonwealth, local and historic flags - the Progress Flag is not included in the list of permitted flags, and is therefore deemed to require advertising consent.

The Progress Pride flag is an evolution of the Pride flag, containing stripes to represent marginalised people of colour in the LGBTQ+ community, as well as the trans community, and those living with HIV/AIDS.

Royal Wootton Bassett Town Council says the Progress Pride flag is included in its own flag policy, having been discussed and agreed at a public meeting.

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