VISITWILTSHIRE have been recognised for excellence in the travel industry. It has been shortlisted for destination marketing organisation of year at the UK inbound Awards for Excellence.

VisitWiltshire is the official Destination Marketing Organisation (DMO) for Wiltshire.

It works with more than 500 partners, and also also represents England’s Great West Way, which currently has more than 250 Ambassadors across the route.

David Andrews, director at VisitWiltshire/Great West Way, said: “VisitWiltshire has had a fantastic year having already received an award for a similar title at the TravelMole Awards in November, Launch Campaign of the Year at the Travolution Awards, as well as being nominated for several other awards.

“However, to receive an award voted by UKinbound members would be a true honour.”

The Great West Way is the world’s first multi-modal touring route which runs between London and Bristol along the route of the A4 and joins up many of England’s iconic destinations and attractions.

VisitWiltshire/Great West Way has been shortlisted for its work on developing the route, as well as leading on a new competitive brand positioning for Salisbury.

A project that will see guidelines and a toolkit being developed by March 2020 for the use of businesses located in Salisbury.

The UKinbound Awards for Excellence winners will be announced at the Awards for Excellence Gala Dinner during the UKinbound Annual Convention 2020 on February 6, held this year at Aerospace Bristol, an ambassador of the Great West Way.

The shortlist was selected by an independent panel of judges of Susan Deer, ABTA; Patrick Richards, ETOA and Dr Karen Thomas, Canterbury Christ Church University.

There are two other DMOs shortlisted in the category of Destination Organisation of the Year, including VisitAberdeenshire and Visit Kent.

Voting is now open for UKinbound members to select the winners for all 10 categories.

UKinbound members have until January 16 to cast their vote.

To vote visit: