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Safe Drive roadshow targets young soldiers

A hard-hitting road safety roadshow has been taken to Tidworth Army Camp in an effort to reduce the number of accidents involving young soldiers.

Safe Drive, Stay Alive uses powerful personal testimony and dramatic video footage to make the audience aware of the tragedy and suffering caused by road traffic collisions.

The scheme is led and primarily co-ordinated by Wiltshire Fire & Rescue Service, and is well supported by other major partners, including Wiltshire Police, Great Western Ambulance Service, Wiltshire County Council's road safety unit, Roadpeace and road safety charity Brake.

Since its launch in 2006, the roadshow has been seen by thousands of students - and the presentation at Tidworth last week was the first time it had been shown to an audience other than schools and colleges.

Ian Hopkins, Road Safety Manager at Wiltshire Fire & Rescue Service, explained: "Young soldiers coming back to Britain after a tour of duty abroad are at serious risk of being involved in a road traffic collision. In Wiltshire, we have seen far too many people from the military community being injured or killed on our roads. By taking the Safe Drive, Stay Alive roadshow to Tidworth, we have been able to target this high risk group and hopefully make them more aware of the dangers they face."

He added: "Safe Drive, Stay Alive is successful because it's real, it's delivered by real people with real stories to tell and no actors are used. It's a highly emotional experience - both for the audience and for those who courageously revisit and honestly share the most devastating aspect of their personal lives."

Comments received by students who saw the roadshow in 2007 included: "Very good presentation, really made me think"; "I'm speechless, it has made me re-think"; "Really thought-provoking and really made an impact on me"; and "Effective, should definitely become compulsory, nobody could watch that and then not think about driving safely or irresponsibly."

11:13am Wednesday 7th May 2008

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