Chippenham residents can now order from Morrisons’ online delivery service.

The service extended to cover a further 5,487 sq km of the south west on Monday and Morrisons is offering free delivery slots for the first 30 days.

Customers can book one-hour time slots and check the freshness of products before accepting them. The morr isons.com offer replicates many in-store services, for example a virtual butcher enabling customers to choose how thickly their steak is cut.

Chilled beer, wine and soft drinks are also available for delivery from www.morrisons .com Simon Thompson, managing director of online food at Morrisons, said: “We want to challenge preconceived ideas of online grocery services by surprising shoppers with just how good an experience it can be with us.”